IVCBA 3rd Quarter 2025 Accomplishments

During the third quarter of 2025, IVCBA continued to strengthen its role as the voice and connector for the Incline Village and Crystal Bay businesses and community. 

Communications & Marketing

Marketing and communication efforts expanded significantly this quarter to further support local business visibility and community connection. The SnapShot subscriber list grew to over 3,300, representing a 34% increase from Q2, and newsletter advertising opportunities became available, providing members with a new way to reach local audiences. 

A major milestone this quarter was the launch of the Printed Merchant Map, distributed throughout town with stickers and QR codes linking to IVCBA’s new Digital Map, developed in partnership with Travel North Tahoe Nevada. This interactive online guide highlights local businesses, providing both visibility and SEO value for members. IVCBA also continued to build collaborative relationships with community agencies and businesses. 

Membership, Programs & Events

Membership engagement remained strong in Q3, with a continued focus on outreach, relationship building, and program development. Eleven new members joined, and sixty three their memberships. The new Business Network Happy Hour launched in August at Alibi Ale Works, quickly becoming a monthly tradition held on the first Thursday of each month at rotating venues such as Raley’s and Bowl Incline.

The popular Member Highlight feature continued to drive engagement, with positive feedback from both featured members and the broader community. The new Mi Comunidad Council launched successfully, hosting two meetings, one with an enthusiastic turnout and another with a smaller but engaged group.

Community connection remained at the heart of IVCBA’s events this quarter. 

• VIP Reception on September 9 introduced new leaders to the community 
• Member Social on September 14
• Biz Buz Mixer with Pet Network on September 26 

Each event reinforced IVCBA’s commitment to fostering collaboration and meaningful relationships among local businesses and residents.

Housing Committee

Affordable and workforce housing continued to be a priority throughout Q3. IVCBA encouraged attendance at TRPA’s Housing Workshop in July and welcomed a presentation from the St. Joseph Land Trust on its innovative TAHOE Program, designed to help local residents purchase the homes they currently rent. The presentation, held on September 15, provided valuable insights into how partnerships can help address housing challenges in our community.

Main Street Beautification

Beautification and placemaking efforts remained active this quarter under the Incline Village Main Street initiative. A new Main Street webpage was launched to share updates and engage the community. A gathering space was also developed below Crosby’s at Christmas Tree Village, creating a welcoming area for residents and visitors. Throughout the summer, terra cotta pots and hanging baskets were mostly successfully maintained, thanks to community and volunteer efforts.

The annual Main Street stakeholder meeting was held in August, bringing together local partners to discuss ongoing improvements. A major highlight of the quarter was the launch of the Sierra Giving Circle, which raised a preliminary $200,000 during its inaugural “Roots to Revitalization” fundraising dinner on September 14. Donations were made through IVCBA’s charitable partner, the Incline Tahoe Foundation, supporting future beautification and revitalization projects.

Gateway Roundabout Improvements

Progress continued on the Gateway Roundabout enhancement project. Lefrancois Engineering presented its 30% completion plans to NDOT, and the designs received verbal approval from the Main Street Committee to move forward. Construction and landscaping improvements are scheduled for Spring 2026, marking a major step toward improving this key community entryway.

Looking Ahead to Q4

Building on the momentum of Q3, IVCBA will continue to drive connection, visibility, and community progress in the months ahead. Upcoming priorities include:

• Monthly IVCBA Networking Happy Hours
• Fall Fest – October 11 at the Village Center
• Joint NTCA + IVCBA Mixer – November 13 at Alibi Ale Works
• Workforce Housing Series: “Housing Insecurity in Paradise: New Solutions to a Chronic Problem” – November 17
• LIVE.WORK.PLAY Fall/Winter Issue release
• Northern Lights Celebration:  Candy Cane Village on December 6 is expanding to include a Community Giving Tree, a “forest” of giving trees for nonprofits. Jingle & Mingle events at local shops on December 13th. 

IVCBA Staff

IVCBA’s dedicated team continues to support community growth, member engagement, and strategic initiatives across Incline Village and Crystal Bay:

• Michael O’Neill, Operations Manager – Oversees membership, office operations, Biz Buz mixers, member socials, and welcome bags.
• Kristin Derrin, Marketing & Communications Manager – Editor of SnapShot and Live.Work.Play; leads all marketing and communications.
• Julie Malkin-Manning, Events Manager (Sugarpine Events & Marketing) – Coordinates all IVCBA community events.
• Linda Offerdahl, Executive Director – Leads organizational strategy and community partnerships.