< Back to Community News

Kings Beach Snowfest Parade on March 9, 2024

March 5, 2024 | Member Submitted

Submitted by Darcy Parrillo, North Tahoe Business Association

Enjoy a big time, small town parade including one-of-a-kind floats, live music, community spirit and more throughout downtown Kings Beach this Saturday

KINGS BEACH, Calif. – March 4, 2024 – The annual Kings Beach Snowfest Parade will take place on Saturday, March 9 from 11:30 a.m. to 12:30 p.m. along Highway 28 starting at Secline Street and ending at the Raccoon Street roundabout.

This fun-filled event will feature creative and entertaining entries from over 30 community nonprofit organizations, governmental agencies, service groups, and local businesses. There will be an announcing stand in front of the King Building on Highway 28 at the Bear Street roundabout. The parade will take place snow, rain, or shine.

Motorists should be aware that Highway 28 in downtown Kings Beach will be closed between Highway 267 and Fox Street for the parade starting at 11:25 a.m. and should plan accordingly. Detour routes will be available to get around the parade route. Please follow posted detour signs and traffic management personnel. Motorists are asked to exercise patience and to drive slowly and carefully through Kings Beach residential neighborhood detour route. Kings Beach businesses within the road closure will maintain normal operating hours.

Highway 28 will re-open as soon as the parade is complete and no later than 12:30 p.m. The Kings Beach Snowfest Parade is produced by North Tahoe Business Association and is sponsored by North Tahoe Community Alliance, North Tahoe Public Utility District, Rotary Club of Tahoe City, Tahoe Forest Health System, Well Being, Mourelatos Lakeshore Resort, The Grid Bar & Grill, Coldwell Banker Select, Tahoe City Marina, Tahoe Truckee Young Life, Tahoe Guide, Plumas Bank, 101.5 KTKE Truckee-Tahoe Radio, Las Panchitas, Boys & Girls Club of North Lake Tahoe, Granlibakken Tahoe, JR Krauss Ltd, Jason’s Beachside Grille, Lanza’s Restaurant.

Plan to spend the full day in Kings Beach before and after the parade as there are many fun events planned including North Tahoe Public Utility District’s Pancake Breakfast and post-parade parties at Tahoe Backyard and The Grid Bar & Grill. For more information about the Kings Beach Snowfest Parade, road closure and detour information, or to volunteer for the parade, please visit www.NorthTahoeBusiness.org or call (530) 546-9000. For a complete schedule of Snowfest events, visit www.TahoeSnowfest.org.

About North Tahoe Business Association

Founded in 1979, North Tahoe Business Association (NTBA) is a nonprofit 501(c)6 organization that strives to improve economic vitality and quality of life in the communities of North Lake Tahoe including Carnelian Bay, Tahoe Vista, Kings Beach, and Crystal Bay. NTBA is a member-based organization made up of 200+ businesses, nonprofit organizations, and individuals. For more information and to become a member, visit www.NorthTahoeBusiness.org.


Media Contact:
Darcy Parrillo, North Tahoe Business Association
(530) 546-9000 or darcy@northtahoebusiness.org

Related Blog Posts

Sign up for our weekly SnapShot newsletter