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The Local Lens – IVCBA Housing Committee & Placemate

January 22, 2025 | Linda Offerdahl

In addition to being a national crisis, workforce housing hits a small rural mountain community hardest. Employers cannot find employees; snowstorms prevent workers from driving up the hill; businesses have to reduce their hours. It’s a cycle with a detrimental effect on our economy. New businesses are reluctant to open where they may be unable to hire and retain employees, particularly in a cost-effective manner. We all know people who have moved down the hill. Their rent has been raised; their condo insurance is now unaffordable or nonexistent; the property owner has converted the long-term rental into a short-term rental. 

The irony is that we are surrounded by vacant vacation homes. Some are long-standing vacation rentals or owned by the “6 month and a day” residents.  Others sit empty most of the year except for the summer and holiday weeks. With the influx of Airbnb and other companies enabling short-term rentals, some locals have rented out a room or their entire house to vacationers. However, property managers often point out that a short-term rental  is not as good as the long-term rental when taking the whole year into account.  How can we unlock housing stock or convert short-term rentals to long-term rentals?

Washoe County and Placemate’s Lease to Locals Program 

Under Commissioner Alexis Hill’s leadership in 2023, Washoe County approved a Community Reinvestment Grant to implement a program to give incentives to homeowners and landlords willing to rent their properties to local workers. It is Placemate’s Lease to Locals Program.  Read the article submitted by Placemate….

IVCBA Housing Committee 

Some of you may remember the formation of the Washoe Tahoe Housing Partnership (WTHP) in 2020. This was composed of agencies, large employers, and interested local organizations and residents concerned about our lack of affordable workforce housing. Washoe County funded two projects through the WTHP that were managed by the Tahoe Prosperity Center. The “Washoe Tahoe Local Employee Housing Needs and Opportunities” study was completed in September 2021. Based on these findings and more community input, the WTHP produced a “Housing Roadmap” in May 2023, a partnership plan to accelerate community housing action in Incline Village/Crystal Bay; it was approved by the Washoe County Board of Commissioners in July 2023. Its initial work was completed, and the WTHP dissolved in November 2023. However, this left a vacuum for actual implementation of the Housing Roadmap. 

After researching various ways to carry forward this effort, IVCBA formed a Housing Committee in June 2024. Its goal is to engage community members in building workforce housing solutions by sharing information, connecting, convening, and creating partnerships for action. Our accomplishments in 2024 include a community survey to find out which workforce housing topics Incline Village/Crystal Bay residents, employers, and employees are most interested in learning more about. The outcome was IVCBA’s Workforce Housing Series, which will offer knowledgeable speakers the opportunity to share effective approaches taken by similar mountain communities and local experts presenting on the housing opportunities and challenges in our region. The inaugural program on Placemate’s Lease to Locals Program, soon to be launched in our community, is Thursday, January 23, from 6-7 pm at UNR Tahoe’s Prim Library in Incline Village. Please join this night of information and conversation in person or on Zoom. Click here to register and learn more.

IVCBA has also created a page on our website to serve as a resource for housing topics. Go to IVCBA.org/Programs/Housing to read available articles and link to various groups. 

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In The News – When Jimmy Carter Came to Town

January 22, 2025 | Member Submitted

Originally Published in the Moonshine Ink, 01/20/2025, Written by Marianne M. Porter

On a winter day in 2017, after a perfect blue bird day skiing at Northstar, musician and songwriter Richard Blair relaxed on a bench by the ice-skating rink in the village to wait for his family. Feeling blissful, he answered his cellphone to hear the voice of Andy Mond, a booking agent he had talked to a few months earlier to clear a date for a June event. Blair didn’t know what the gig was, but he blocked the time.

Mond said, “Hey, we’re good to go on that gig. You’re going to be playing for President Jimmy Carter.”

Blair said he could barely keep himself from falling off the bench. The guy next to him heard his excitement. “I just got a gig playing for President Jimmy Carter!” Blair told the man. They high-fived, and Blair’s day took a new turn.

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Photo credit Moonshine Ink

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Identity Theft Awareness Week 2025, Jan. 27 – 31

January 21, 2025 | Member Submitted

Originally Published in the NV Business Hub Resources, 1/21/25

Has someone used your personal information to open accounts, steal your tax refund, or file fake health insurance claims? That’s identity theft. It can happen to anyone, but simple steps can help lessen the chance it will happen to you.

Join us for Identity Theft Awareness Week 2025. The FTC and its partners will host free podcasts, webinars, Facebook Live interviews, and other events focused on avoiding and recovering from identity theft and spotting scams. We’ll have information for everyone and added advice for servicemembers, older adults, young adults, and business owners. 

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A Message from Jody Wright – Tahoe Family Solutions New Executive Director

January 21, 2025 | Member Submitted

The new year brings new opportunities to Tahoe Family Solutions, and I wanted to be the first to share them with you.

My name is Jody Wright. I am a native Nevadan, an experienced leader in non-profit agencies, and the new Executive Director of Tahoe Family Solutions.

 It is my great honor to step into the shoes left empty by Robin Glasgow, who has happily moved into retirement after nearly 15 years at the helm.  He leaves behind a legacy of growing community-focused programs, a strong and healthy 501 (c)(3)business model, and an incredibly talented and passionate team that is perhaps the best I’ve ever worked with.

Tahoe Family Services has served thousands of individuals, families, and children through our bilingual Family Resource Center programs that include affordable or free mental health and psychiatric care, Homework Help Club, beginning and advanced ESL classes for adults, and VITA, a national program that provides s free preparation of federal and state tax returns for low-income households.  In addition, our youth programs reach across the community to provide a 5-week overnight summer wilderness camp, along with fun outdoor and STEM activities throughout the year, that is available to all youth, including those facing financial challenges, across the Tahoe region.  

Finally, as I begin to learn the stories of the families whom Tahoe Family Solutions have impacted, I am struck by the strength and the tenacity of the individuals who access our programs. They need a hand-up, not a hand-out, and you and the Village have responded – with neighbors supporting neighbors through your generous support. It is inspiring and I am honored to be associated with this Mission.

I am eager to meet and engage with community members in the coming months. Please know my office door is always open. If you have any questions or concerns you would like to address immediately, please feel free to contact me at jodyw@tahoefamily.org or 775-413-5145.

Tahoe Family Solutions is a private, non-profit 501(c)(3) organization, providing low/no cost services to children and families living along the Lake Tahoe Basin beginning in 1991.  Our mission is “to provide key resources and enhance skills for families in the Tahoe Basin.”

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Incline Village School News

January 21, 2025 | Mary Danahey

Submitted by Incline Education Fund, Mary Danahey

Introducing our 10 Punch Pass to the Club for only $100! 

Are you a family that only needs occasional drop-ins like the winter’s 2-hour delays or special programming?  The Duffield Youth Program at the Boys & Girls Club of North Lake Tahoe is now offering a punch pass: 

? 10 visits for just $100!? Great for occasional drop-ins(BGCNLT Annual Membership is required with a one-time fee of $40.) Rules and restrictions:

  • Cost: Punch Card $100
  • BGCNLT Annual membership ($40) required. (one-time annual fee)
  • A 3.35% Technology & Processing fee will be applied to all transactions (cash, check or credit card)
  • This BGCNLT punch card is non-transferable
  • Valid at Duffield Youth Program – Incline Village
  • Valid For: 2024-25 WCSD-Incline School Year. Expires: June 13, 2025

Share this with a friend who could benefit from this new service.

For More information contact: Melissa Flaming
BGCNLT Marketing & Development Coordinator | mflaming@bgcnlt.org | 530-582-3760 | www.bgcnlt.org
Admin Office: 8125 Steelhead | PO Box 1617 | Kings Beach, CA 96143

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IVCBA 4th Quarter Accomplishments and Updates

January 20, 2025 | Kristin Derrin

As we conclude the 4th quarter of 2024, we’re proud to share the remarkable strides made in membership growth, community outreach, and business programs, each contributing to the ongoing mission of enhancing Incline Village and Crystal Bay by building a strong and thriving community through collaboration, engagement, and connection.

Membership Growth

Our subscriber base increased to 2,260. We added 6 new members this quarter and renewed 37 memberships, demonstrating sustained community engagement.

Communications and Marketing

We released the Holiday Live.Work.Play edition to celebrate the Northern Lights Festival. The Weekly Snapshot newsletter continued, now featuring advertising opportunities. All Northern Lights holiday events and festivities were promoted through the website, Weekly Snapshot, and social media platforms. Collateral and promotional materials for Northern Lights were also designed and distributed.

Marketing for Members:

We highlighted new and renewing members in the Weekly Snapshot and onboarded members with Growth Zone membership software while providing ongoing support. News briefs featuring member updates were shared, and advertising opportunities were offered in Live.Work.Play magazine and the Weekly Snapshot.

IVCBA and member events were actively promoted, including:

  • Northern Lights: Candy Cane Lane & Village
  • Jingle & Mingle Holiday Shopping Event
  • Washoe Tahoe Leadership Academy
  • IVGID Trustee 2024 Candidate Forum
  • Tahoe Basin Business Walk
  • North Tahoe Chamber/IVCBA Business Mixer

Business Programs

We hosted the North Tahoe Chamber of Commerce and IVCBA Mixer at Bowl Incline on November 21, connecting over 100 business members. In October, we participated in the basin-wide “Business Walk” survey organized by Tahoe Prosperity Center, assessing the local business climate. Additionally, we launched the Housing Page on IVCBA.org to address critical community housing issues.

Community Events and Civic Engagement

Holiday lighting was installed along Tahoe Blvd, and a red tree was placed in East Park to enhance seasonal cheer. The Candy Cane Lane & Village community event was held on December 6, and the new Jingle & Mingle Shop the Village event took place on December 13. We supported Northern Lights Festival events throughout December and launched the Tahoe Leadership Academy on November 18 with inspiring guest speakers.

Looking Ahead to 1st Quarter 2025

  • Publishing the Map of Incline Village and Crystal Bay to improve navigation and engagement.
  • Releasing the Live.Work.Play Spring Edition.
  • Kicking off the Workforce Housing Speaker Series, starting with a session by Placemate.
  • IVCBA Member Social and Focus Group for 2025 Goals and Ideas. 

Summary

Throughout Q4 of 2024, IVCBA achieved significant milestones in membership growth, communications, and community engagement. From expanding our subscriber base to launching impactful events like the Tahoe Leadership Academy and the community-based Northern Lights holiday events. We have strengthened our mission of fostering a thriving and connected community. By enhancing marketing efforts, supporting local businesses, and hosting meaningful events, IVCBA continues to be a catalyst for positive change in Incline Village and Crystal Bay.

We look forward to building on this momentum in 2025.

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In The News – Surfing Storm Waves at 6,225’  

January 20, 2025 | Member Submitted

Originally Published in the Tahoe Daily Tribune, 01/20/2025, Written by Anna Kristina Moseidjord

During the last storm of 2024, a small but dedicated group of Tahoe surfers spent the day surfing frigid waves near Incline Village. The group, mostly born and raised in North Lake Tahoe, are some of only a few surfers who surf storm-generated waves on the lake. 

“There’s very few people who want to be out there,” says Westan Lubin, one of several Truckee locals who was out a couple weeks ago. “It’s an awesome experience whenever you can surf the lake because everyone that’s out there is just super excited — and you have to be excited, like be super amped, or else you’re freezing.”

The conditions for surfing the lake are rare, and are an inherently intense time to be out on the lake.

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Photo Credit: Martin Gollery Tahoe Surfing

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In The News – SR28 Corridor Plans Move Ahead

January 20, 2025 | Member Submitted

Originally Published in the Tahoe Daily Tribune, 1/20/2025, Written by Leah Carter

Local agencies are forging ahead with plans to expand access within the State Route 28 Corridor and reduce reliance on private automobiles.  The plans are part of a series of initiatives to expand access to existing trails through new parking lots and transport options, improve safety and reduce reliance on private automobiles.

The most recent developments in these plans are primarily funded through a $24 million federal Rebuilding American Infrastructure with Sustainability and Equity (RAISE) grant. This funding supports the next immediate phase of the State Route 28 Corridor Management plan, which will see the completion of several accessibility points from Sand Harbor State Park to Thunderbird Cove, one of the most popular recreation areas in the Lake Tahoe Basin.

“Our goal in SR28 is to build another 1.8 miles of trail beginning at Sand Harbor State Park,” said Jim Marino, the Deputy District Manager of the Tahoe Transportation District. The trail, he says, won’t be at lake level. “It will be up where the East Shore Trail is now, not on the lake line.”

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PINE NUTS – A Groovy Kind of Love

January 18, 2025 | McAvoy Lane

“A Groovy Kind of Love” is a brand-new song to me in this year of 2025, as I had never heard of “The Mindbenders,” at least not until I landed on a music station that featured music of the 60’s, and wondrously discovered a few of the hits I missed while I was in the Marine Corps. I don’t have to look to the wall in Washington to remember the real losses, but it gave me a lift to hear a few of the singles that were popular while I was gone. The Monkees’ Greatest Hits never made it to Cam Lo, nor did the Supremes, “You Can’t Hurry Love,” not to mention, “96 Tears” by the Mysterians…

No, the only song I remember hearing in thirteen months over there in the Nam was sung by an old Montagnard woman, whose teeth were stained brown from chewing so many betelnuts. I’ll never forget her heavy accent…

“Nine, ten, eleben o’cock, we gonna Cock-a-Doodle-Do!”

Then she smiled a smile that would scare a cat. Well, it was enough to bring a tear to my eye, for it was the first and last music I would hear in thirteen months over there. I wanted to hug her but was afraid she might shoot me.

The first thing I did when I rotated home in ’67 was to thank God, and the next thing I did was to turn on the radio, find some popular ’67 music, and turn it up. That’s when Aretha Franklin stole my heart and stomped it flat. I still listen to, “I Say a Little Prayer,” even today.

And when Aretha got together with Ray Charles, well, that was, and still is, heaven on earth to me.

Nowadays I count on live music to keep me in a good humor, and we have an abundance of it here at the north shore of Lake Tahoe, music from the talented likes of Donna Axton, James Rawie, Susan Horst, Patty Gegenheimer, Linda Pittman, and Mary Collins to mention a few…

As the news director that lies fallow inside of me, I would like to interview Vladimir Putin, and the first question I will ask him will be, “Mr. President, what music do you listen to?”

My guess is he might stare at me for thirty seconds before answering abruptly, “Next question!” And therein lies the problem. World leaders should be required to listen to a half-hour of music a day, their choice, though I would like to squeeze a little Aretha Franklin in there, given the chance. Were we all to listen to half an hour of music a day I have to believe we would be having more block parties and fewer acts of violence in this smoldering world of ours…

In closing, I will stand by my maxim, when it comes to judging the sixties in America, we can feel confident and satisfied in boasting, “We had the best music!” 

Audio: https://open.spotify.com/show/7Fhv4PrH1UuwlhbnTT23zO

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In The News – Incline Property Management earns accreditation

January 17, 2025 | Member Submitted

Originally Published in the Tahoe Daily Tribune, 1/7/2025, Submitted

Incline Property Management has earned accreditation from the National Home Watch Association. The NHWA was formed in 2009 in order to establish and maintain the highest industry standards for Home Watch and absentee homeowner services throughout the United States and Canada (http://www.nationalhomewatchassociation.org). Home Watch is a visual inspection of a home or property, looking for obvious issues, which means that it is a service that “keeps an eye on things” at your vacation or primary home while you are not in residence. All principals of NHWA Accredited Member companies are background-checked, insured, and bonded.

Lawrence Wodarski has been the owner and president of Incline Property Management since 2009. He spent time in the public sector as a District Director of the U.S. Small Business Administration and in the private sector as president of a national non-bank lender and then managing director of a start-up lending venture in the United Kingdom. So, Larry was anxious to use his experience to accelerate the growth of this community-based business that had so much potential.

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